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Tagged

Marketing

A collection of 4 posts

How to Pitch Your Game to Publishers and Investors
Feature

How to Pitch Your Game to Publishers and Investors

A comprehensive guide thatโ€™s especially useful for indie developers

  • Bryan Finck
Bryan Finck Feb 21, 2023 • 10 min read
A Fistful of Coins: The Psychology of Game Pricing
Feature

A Fistful of Coins: The Psychology of Game Pricing

We all have a keen idea of what a video game is worth, but what drives our concept of value?

  • Andrew Johnston
Andrew Johnston May 20, 2022 • 10 min read
The PlayStation Brand Needs a New Face
Opinion

The PlayStation Brand Needs a New Face

Three years of arrogance, ineptitude and poor marketing are enough

  • Bryan Finck
Bryan Finck May 16, 2022 • 5 min read
PlayStation Needs a New Kevin Butler
Opinion

PlayStation Needs a New Kevin Butler

As the next-gen battle heats up, Sony must return to the marketing successes of the PS3 era

  • Bryan Finck
Bryan Finck Feb 2, 2021 • 4 min read
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